Why We Love Coaches – and Why We Chose to Focus on Coaches First

by | Jul 9, 2021 | Coach, Coaches, Coaching, General | 0 comments

At In The Know Legal, we LOVE coaches!  Why?  Because coaches are amazing.  Tania, Erin and Lisa each work with a coach and can attribute a good portion of their success to the guidance and support to their coaches.  But it’s really so much more than that.

The Shared Mission

ITKL’s mission is to empower women entrepreneurs to achieve success in their business by eliminating some common barriers they may face when launching and running a business – particularly when it comes to access legal protection.  We believe all women who want a seat at the table should have one.  But we know that time, money, and understanding what they need for a solid legal foundation in business and personally, can be stumbling blocks.  So we created ITKL to help minimize or eliminate those obstacles.

Coaches do the exact same thing for their clients – whether they are life coaches, business coaches, health & wellness coaches, parenting coaches, or any other type of coach – they help clients achieve their goals while helping them eliminate obstacles that can hold them back.  Guiding clients to turn obstacles into opportunities or lessons, helping them navigate a clear path, giving them clarity and perspective.  All of these things help empower their clients to achieve their success.

The best Coaches don’t get into coaching just because they want a quick and easy way to make money – they get into it to help lift others up.  When coaches are passionate about what they do and serving their clients, the money follows.  And we are so HERE for that!

You can’t pour from an empty cup

A common lesson coaches will share with their clients is that you can’t help other people if you aren’t taking the right care of yourself.  This could be in the form of self-care, or getting peace of mind by putting your legal ducks in a row, so you can focus on your passion and skills.  But know what?  Coaches sometimes fall victim to the putting others first trap, just like the rest of us.  Motivated to just get to the work of helping others, sometimes Coaches don’t get their back office in order.  We personally know of a few coaches who are guilty of not having coaching contracts in place with their clients.

So, we wanted to create our templates and packages to address that.  Getting the right agreements in place serves many purposes:  creating clear boundaries and expectations; demonstrating that you take yourself, your coaching business, and your clients seriously; and, creating peace of mind that you are protected if the unfortunate happens.  And when you don’t have to worry about the back office, you can get to work doing the work.

A Growing Industry

Self-employment is on the rise, especially so for women, and the coaching industry is one of the fasting growing in the country.  While we are firm believers that there is plenty of business to go around for everyone, in a growing field you still want to stand out.  Having a well written coaching contract, retreat agreement, or group coaching agreement can show your clients that you are the real deal.  As we like to say, don’t treat your business like a hobby.

Coaches provide such an amazing service – whether it is business coaching, life coaching, or anything else – that they deserve to be treated like the legitimate and serious business they are.  And the respect and appreciation of your clients will help you stand out in the crowd.

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